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A new generation of freshbrew machines
Crem International, with headquarters in Arvika, offers modern coffee solutions to over 100 countries. Now the company is launching a unique coffee machine that surpasses most. CQube combines design, technology, environment / energy, service and taste in an innovative manner.
– “The development of CQube has been based on feedback from our customers and also through thorough environment reconnaissance and inspiration from other industries, " says George Möller, CEO Crem International.
Coffee has never been more popular, while the competition for market share has never been tougher. With CQube, Crem International takes the new generation of freshbrew machines to a whole new level. CQube is a coffee machine for offices, fast food restaurants and public places. The work started two and a half years ago and right from day one it was decided that it would be presented in a whole new way. The result is a machine with exclusive design, flexible technology and a completely new modular approach which makes it possible to rebuild, complement and upgrade to a customers own specific needs using the new modules that have been introduced – “This is just the beginning of what we plan to do with the CQube concept ’continues Georg Möller. – We started to think outside the box and ended up rethinking inside the cube!”
CQube is at the front in terms of the environment. It consumes half as much energy compared with other freshbrew machines. The technical solutions are carefully thought out and the starting point has always been that the machine will be extremely service friendly. Taste then? Most importantly, coffee needs to tastes good and with CQube you get a coffee of the highest class. – “It's really great to be first in the industry to have an energy declaration and CQube is certified by the European Coffee Brewing Center of Ideal Test Values - and that guarantees a really good coffee, " says Peter Larsson, Development Manager of Crem International.
On February 18 the CQube was launched on the Swedish market and in the coming months Crem International will be part of several exhibitions in Europe and Asia to promote CQube and exhibit the company's full range of different coffee solutions to a worldwide market.
- “CQube will also be in place in the Swedish pavilion at the World Expo in Shanghai, where the focus will be on energy and the environment and also on Scandinavian design, which fit exactly the strengths of the machine” says Ingrid Ivars, Marketing Director Crem International. – “CQube is developed and built with passion and ambition and is a pioneer in many fields and we are proud to have been able to develop all this at our factory in Arvika, "concludes Georg Möller.
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